Get found.
Get busy.

We run your social media, Meta and Google ads, and the systems that turn enquiries into booked jobs.

For UK trade firms, from one van to a full fleet.

  • You own every accountPage, ad account, website and domain, in your name.
  • You approve everythingNothing goes out in your name until you say yes.
  • Cancel any timeNo lock in.
  • Works with Facebook, Instagram, WhatsApp and GoogleThe apps you and your customers already use.

01Social media

We run your Facebook and Instagram.

We plan and write your posts each month and put them out on schedule, so your pages stay active. You approve the plan before anything goes out.

  • Your Facebook and Instagram pages, run for you
  • A monthly plan, written by us and approved by you
  • Posts and Reels go out on schedule, automatically
  • Aimed at people in the areas you cover

02Ads

Ads that bring in enquiries.

Facebook and Instagram ads through Meta, and Google Ads for people searching right now. Aimed at the jobs you want, in the postcodes you cover.

  • Meta ads on Facebook and InstagramFeed, Reels and Story ads, aimed at your areas.
  • Google Ads for people searching for your tradeShow up when someone needs you now.
  • A fast website or landing page for the enquiries to land onWith click to call and a quote form, so people can get in touch.
  • Ad accounts in your nameYou pay Meta and Google direct.

03Lead workflow

Every lead, captured and routed to you.

Enquiries from Google Ads, your Facebook and Instagram ads and your website form all land in one workflow. It checks the job, logs it in your lead list and gets it to you on WhatsApp.

Lead workflowWorkflow running
Lead workflow: enquiries from Google Ads, a Facebook or Instagram ad and your website form all go to the Ladda assistant, which uses your lead list, diary and WhatsApp. If the job is in your area you get a WhatsApp and it is booked into the diary. If not, a reply is sent and the lead is saved.truefalseGoogle AdsSearch adMeta adFacebook or InstagramWebsite formYour siteLadda assistantChecks the jobLeadsDiaryMessagesLead listGoogle SheetsDiaryGoogle CalendarMessagesWhatsAppIn your area?Postcode checkWhatsApp to youNew enquiry: Sarah, CR0Booked into diarySurvey slot offeredReply sent, lead savedAdded to your lead listLead workflow: enquiries from Google Ads, a Facebook or Instagram ad and your website form all go to the Ladda assistant, which uses your lead list, diary and WhatsApp. If the job is in your area you get a WhatsApp and it is booked into the diary. If not, a reply is sent and the lead is saved.truefalseGoogle AdsSearch adMeta adFacebook or InstagramWebsite formYour siteLadda assistantChecks the jobLead listGoogle SheetsDiaryGoogle CalendarMessagesWhatsAppIn your area?Postcode checkWhatsApp to youNew enquiry: Sarah, CR0Booked into diarySurvey slot offeredReply sent, lead savedAdded to your lead list
  • One place for every leadAds, website and messages, in one lead list.
  • Checked before it reaches youArea and job type, set by you.
  • Straight to your phoneA WhatsApp with the details, and a slot in the diary.

04Job management

Job management, set up to suit your firm.

We set up a system like Tradify or Jobber around how your firm already works, and connect your leads to it. Every job in one place, from the first enquiry to the invoice, on your phone and your laptop.

JobsEnquiry to invoice

From enquiry
to invoice.

Each job moves through six stages. You see where every job is, and the updates in between happen on their own.

YouAuto

  1. 01Auto
    Enquiry

    From your Google adBoiler not firing, CR0

    Added to your lead list

  2. 02You
    Quoted

    Bathroom refit, SE22

    Quote sent, follow up set for Friday

  3. 03Auto
    Booked
    THU9:00am, BR1
    Stack pipe repair

    Confirmation sent to the customer

  4. 04You
    In progress
    Day 2 of 3Job sheet

    Rewire, SW11. Notes and materials on the job

  5. 05You
    Done
    Snag listSigned off

    Leak repair, SE15

  6. 06Auto
    Invoiced

    Invoice sent by emailLeak repair, SE15

    Payment reminder set

05AI receptionist, add-on

Answers when you can’t.

Out of hours, or while you’re on a job, it picks up, takes the details and sends you a summary. It’s an optional add-on, built case by case for the firms it suits.

  • Trained on your services, areas and hours
  • Every rule approved by you before it goes live
  • Callers are told they’re speaking to an AI
  1. Missed callYou’re off the tools for the night
  2. AI answersIn your firm’s name
  3. Details capturedJob, postcode and how urgent
  4. WhatsApp summarySent straight to you
  5. Booked or callbackA diary slot offered

AI agents

Our AI agents learn how your business works and help you grow at scale.

They work behind everything we run for you, so your posts, ads and follow ups sound like your firm.

  • They learn your businessYour services, the areas you cover and your tone of voice.
  • They do the writingYour posts, ads and follow ups, drafted for you.
  • You approve what goes outYou approve the plan and the wording before anything runs.
Your Business agentLearning

What it knows

Services

Boiler repairsBathroom refitsLeak repairs

Areas

SE15SE22CR0

Tone of voice

FriendlyPlain EnglishNo jargon

Drafts for you

  • Facebook postDraft

    Boiler playing up as the nights draw in? We cover SE15, SE22 and CR0. Send us a message and we’ll take a look.

    EditApprove
  • Meta adDraft

    Bathroom refits in Croydon, planned around you from the first visit to the final tile.

    EditApprove
  • Follow upDraft

    Hi James, just checking you got our quote for the bathroom in SE22. Happy to answer any questions.

    EditApprove

You approve the plan and the wording before anything runs.

How it works

Three steps to get started.

We do the graft behind the scenes.

A short call.

We talk about your trade, the areas you cover and the jobs you want more of.

We set it up, in your name.

Your pages, ads, lead workflow and any job system, set up on accounts you own.

We run it, with your approval.

We plan and write the posts and run the ads. Nothing goes out until you’ve approved the plan.

Lewis Miller, founder of Ladda, in a grey blazer
Lewis Miller, Founder

Built by someone from the trade

I’ve run a trade firm. I know where the day goes.

“If I’d had this when I was running my firm, I’d have used it.”

17 years in the trade. Started as a one man band, built a London plumbing and drainage business, became operations director at a top London drainage firm, then consulted to firms to help them grow.

Here’s what I learned. When you run a trade firm, operations eat your whole day. Facebook is the last thing on your mind, call centres cost a fortune and good marketing staff are hard to find. Most owners don’t know where to start, and they shouldn’t have to become the expert.

So now I’m building it for firms like mine: the posts, the ads and the follow up, run for you, with you approving everything. We’re new, so the first firms we work with get my full attention.

  • 17 years in the trade
  • Operations director at a top London drainage firm
  • Consultant helping trade firms grow

In-house or Ladda

The work of a marketing team for less than one salary.

A small in-house team could cost £143,787 a year in salaries. Ladda Growth is £23,988 a year.

Hiring in-house

Average UK salaries for a small in-house marketing team
RoleAverage salary a year
Marketing manager£42,456
Social media manager£34,458
PPC specialist£35,837
Web designer£31,036
Salaries a year£143,787

Employer National Insurance (15% on pay above £5,000 a year), pension and tools come on top.

Ladda Growth

£1,999 a month

£23,988 a year

  • One monthly fee
  • No hiring
  • No lock in
See the plans

AI driven, for better results and a fraction of the cost of hiring.

  • Keeps working in the evenings and at weekends, when an office would be shut.
  • Tests more ad versions every week than one person could.
  • Replies and follow ups go out as enquiries come in, without waiting for someone to be free.

Ad spend is extra with either option.

Average UK base salaries: Indeed UK, October 2026. Employer National Insurance: HMRC rates and thresholds, 2026 to 2027.

Plans

Clear monthly prices.
Pick how much help you want.

Every plan is set up on accounts you own. On the free call we’ll help you pick the right one.

Pay 3 months upfront and get 20% off. No lock in. Cancel any time. We recommend 3 months for the best results.

Starter

For firms ready to get seen and start getting enquiries

£999 a month

Or £2,397.60 for 3 months upfront, which works out at £799.20 a month.

Our fee. Ad spend is extra, from about £600 a month, paid straight to Meta and Google.

  • Facebook and Instagram, run for you
  • 3 posts a week
  • Meta ads run for you
  • A landing page
  • New enquiry alerts to your WhatsApp and email
  • A monthly content plan
Talk about Starter

Most popular

Growth

For firms that want enquiries from search as well as social

£1,999 a month

Or £4,797.60 for 3 months upfront, which works out at £1,599.20 a month.

Our fee. Ad spend is extra, from about £900 a month, paid straight to Meta and Google.

  • Everything in Starter, plus:
  • Google Ads live within your first week
  • Your Google Business Profile
  • 5 posts a week
  • Lead tracking with follow ups
  • Review requests sent to every finished customer
  • A monthly call
Talk about Growth

Multi area

For firms covering several areas

From£2,999 a month

Plus £500 a month for each extra area.
Quoted per firm.

Our fee. Ad spend is quoted with the plan, paid straight to Meta and Google.

  • Everything in Growth, plus:
  • Campaigns across several areas
  • A fortnightly call
Talk about Multi area

Custom

Need something that doesn’t fit a plan? Tell us what you need and we’ll put together a package around you.

Custom pricing

Talk about a custom package

Add-ons, on any plan

AI receptionist

From£300 a month

Answers the calls you can’t take, tells callers it’s an AI and sends you a summary.

Job management

From£950 one off

We set up the system that suits your firm, such as Tradify or Jobber, and connect your leads to it.

Ad spend is extra, from about £600 a month on Starter or £900 a month on Growth, paid straight to Meta and Google. For Multi area, ad spend is quoted with the plan. Ad spend varies by trade and region. We’ll recommend a budget for your firm, and tell you if it needs to go up.

Cancel any time. Pay 3 months upfront and get 20% off, so £2,397.60 for Starter (works out at £799.20 a month) or £4,797.60 for Growth (£1,599.20 a month).

FAQ

Questions trades ask us

Do I have to post anything myself?

No. We plan and write your posts each month. You approve the monthly plan, and they go out on schedule.

Who owns the page, the ad account and the website?

You do. Everything is set up in your name, or stays in your name if you already have it. We work on it with access you give us, and you can take that access away at any time.

Who pays for the ads?

You pay Meta and Google directly for ad spend, on your own card. Our monthly fee covers the work. You keep full ownership of your ad accounts.

How much does it cost?

Starter is £999 a month and Growth is £1,999 a month. Multi area is from £2,999 a month, plus £500 a month for each extra area, quoted per firm. That’s our fee. If you need something that doesn’t fit a plan, we’ll put together a custom package. Ad spend is extra, from about £600 a month on Starter or £900 a month on Growth, paid straight to Meta and Google. For Multi area, ad spend is quoted with the plan. Ad spend varies by trade and region. We’ll recommend a budget for your firm, and tell you if it needs to go up.

What are the terms?

There’s no lock in, so you can cancel any time. We recommend giving it 3 months, because ads and social media take a little while to build. Pay 3 months upfront on Starter or Growth and you get 20% off.

What happens if I stop?

Your accounts, pages, posts and photos stay yours. If you stop, or a bill goes unpaid, we pause our work. We don’t take anything down.

Is the AI receptionist part of it?

It’s an optional add-on for any plan, from £300 a month, built case by case. It always tells callers it’s an AI, and it only gives the answers you’ve signed off.

Do you build job management software?

No. We set up the system that suits your firm, such as Tradify or Jobber, and connect your leads to it. It’s an add-on from £950 one off.

Can you guarantee a number of leads?

No, and be wary of anyone who does. We track every enquiry, so you can see where your leads come from.

Free growth call

Book your free growth call

Tell us a little about your firm. We’ll get back to you to arrange a short call at a time that suits you.

What happens next

  1. We look at how you show up online today: your page, your Google profile and your website.
  2. We call or message you to arrange the call.
  3. On the call we talk about the jobs you want more of and what would help most.
  4. If it’s a fit, we agree what we’ll do before anything starts. No obligation and no hard sell.
Please enter your name.
Please enter your business name.
Please enter a valid UK phone number.
Please choose your trade.
Please tell us where you work.
Please enter a valid email address.
Please confirm so we can reply.

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No spam and no obligation.

You climb.
We foot the Ladda.

Tell us about your firm and we’ll talk it through on a free call.

Book a free growth call